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DEFRA + Food Safety
At ROAR.dog, the safety, traceability, and quality of our raw dog food is at the core of everything we do. We know how important it is for dog parents to feel confident in what they’re feeding — especially when making the switch to raw.
That’s why we’re fully transparent about our processes and the high standards our food is held to.
All of our raw dog food is produced in a DEFRA-approved facility under strict hygiene, safety, and handling regulations. The production site operates under DEFRA approval number 49/492/8157/APB/PTF, ensuring every product meets rigorous UK standards for animal by-products and food safety.
Defra Approval
What this means for you...
Confidence that your dog’s food is produced in a regulated environment
Full traceability of ALL ingredients
Sourced from FSA UK-approved suppliers
Why does this matter?
DEFRA compliance guarantees that the raw food you’re feeding is handled with care, precision, and accountability. From the moment it’s prepared to the moment it arrives at your door, every step is aligned with the highest industry standards.
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At ROAR.dog, we’re not just passionate about raw feeding — we’re committed to doing it the right way.